DanH wrote:
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“I play in Canada and it’s a big market, and there’s a lot of deals that are thrown at you,” Lowry said at a news conference announcing the partnership. “When you’re an all star you get a lot more attention (than in the past).”
Partnerships with shoe and sports nutrition companies are common for pro athletes, but deals with financial institutions are rare, though retired NBA star Steve Nash has partnered with Tangerine Bank since 2009, when it was still ING.
“With shoes and apparel it’s already been done, but for a bank it’s pretty amazing,” Widdis said. “They’re walking the talk. They’re speaking to the 19-year-old kid at Oakwood Collegiate who might want to go to their
bank.”
bank.”
But jeezus, man. I love Demar and have backed him on this site, repeatedly. But the backlash for saying out loud the pros & cons that Demar and his agent likely are and should be considering is getting ridiculous.
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