Toronto Athletes and Endorsements

[G____Deane]

I just saw Gradey already making bank in Toronto with ads for Gillette (the cringey Team Smooth commercials like FVV, OG and GTJr) and McDonalds, repurposing the draft night jacket. It looks like the PB&J ads have mercifully died a slow death al la Jac and PSkills. Nurse did stuff for Sun Life and McDonalds.

Just thinking, obviously Auston Matthews and Marner get a few TV endorsements (Matthews RBC ads are the worst of all and the regrettable gambling ads) to go along with the Raptors cashing in. The Jays had the horrible Vlad/Springer Smuckers commercial made bearable just becuase Guerrero seemed legitimately to be having fun with it and then the truly bad Mary Brown's Fried Chicken ones with Manoah and Springer.

Good for them I guess but guys making 10-20-30M a year hawking bad products. Gretzky's make me embarrassed for him, Connor McDavid's are puzzling. Can't believe any of those ads would make someone more inclined to use the products represented.....I could see kids gravitating to McDonalds or Smuckers more I guess.

[SkywalkerAC]

I thought you were going to say how awesome it is our guys get national endorsements and that it might be a competitive advantage vs small market teams…

[MixxAOR]

McDs knew what they were doing when they made "12 threes and you get free fries promotion"

[G____Deane]

I thought you were going to say how awesome it is our guys get national endorsements and that it might be a competitive advantage vs small market teams…

Actually that WAS my first thought when I saw Gradey was already cashing in but when I thought about how hilariously bad most of the commercials were, I lost my train of thought

[G____Deane]

McDs knew what they were doing when they made "12 threes and you get free fries promotion"

The 100 points for pizza too lol. Safer today

[Primer]

Most teams have ZERO players in commercials in the USA.

It really is an underrated benefit of playing for the Raptors.

I'm sure these deals pay 1/10th what a USA endorsement deal does but that 1/10th is still a shit ton more than ZERO.

[G____Deane]

Most teams have ZERO players in commercials in the USA.

It really is an underrated benefit of playing for the Raptors.

I'm sure these deals pay 1/10th what a USA endorsement deal does but that 1/10th is still a shit ton more than ZERO.

I bet for players sub-stars like Gradey, GTJr, OG and FVV, that's true

[Haibara34]

I bet for players sub-stars like Gradey, GTJr, OG and FVV, that's true

They are the ones with the potential to bet
suika game

[Jclaw]

Most teams have ZERO players in commercials in the USA.

It really is an underrated benefit of playing for the Raptors.

I'm sure these deals pay 1/10th what a USA endorsement deal does but that 1/10th is still a shit ton more than ZERO.

I wonder how many ads KLOE has in the States but it probably doesn’t match the ones he is still making here

[G____Deane]

In addition to the new McDonalds commerical with GDick, Pascal now with new Ruffles chips commercials, didn't catch if that was another Raptor with him.

Just a thought but is there some reason that most of these ads are for junk food? Can't they get a car deal or something?

[planetmars]

In addition to the new McDonalds commerical with GDick, Pascal now with new Ruffles chips commercials, didn't catch if that was another Raptor with him.

Just a thought but is there some reason that most of these ads are for junk food? Can't they get a car deal or something?

Only makes sense to sponsor something that your typical fan uses. That's why you see these sports celebs in junk food commercials, or gambling ads. The weird ones are the ones where they represent some bank or insurance company. I mean Chris Paul is doing State Farm commercials for some reason. Lowry is in that Remax ad. So I guess it can be a bit broad. But those never made sense to me. I'm not buying State Farm insurance because Chris Paul is representing them.

I don't remember the last time I saw a celebrity in a car ad. Bryan Cranston does the voice work for Ford F150, but that's just his voice.

[golden]

Top 100 Funniest Commercials feat NBA Players

[Primer]

Only makes sense to sponsor something that your typical fan uses. That's why you see these sports celebs in junk food commercials, or gambling ads. The weird ones are the ones where they represent some bank or insurance company. I mean Chris Paul is doing State Farm commercials for some reason. Lowry is in that Remax ad. So I guess it can be a bit broad. But those never made sense to me. I'm not buying State Farm insurance because Chris Paul is representing them.

I don't remember the last time I saw a celebrity in a car ad. Bryan Cranston does the voice work for Ford F150, but that's just his voice.

Matthew McConaughey does those Lincoln ads that do really well for them.

[planetmars]

Matthew McConaughey does those Lincoln ads that do really well for them.

Oh yeah.. forgot about those ones.

[Maury]

Only makes sense to sponsor something that your typical fan uses. That's why you see these sports celebs in junk food commercials, or gambling ads. The weird ones are the ones where they represent some bank or insurance company. I mean Chris Paul is doing State Farm commercials for some reason. Lowry is in that Remax ad. So I guess it can be a bit broad. But those never made sense to me. I'm not buying State Farm insurance because Chris Paul is representing them.

I don't remember the last time I saw a celebrity in a car ad. Bryan Cranston does the voice work for Ford F150, but that's just his voice.

Yeah… people associate Paul with insurance. Subconsciously they (likely) are creating a positive association with the brand. When it’s time for insurance and they’re looking at the different brands, state farm stands out. Boom, ROI.