Raps TV Ratings - "Still struggling" or Finally competing?

[DanH]

They definitely will not count the Canadian viewing audience. That will be from the Nielsen ratings, which is a tool to measure viewership for the purpose of costing advertisements. Even when we get the ESPN feed we have to watch Canadian commercials, so our eyeballs are valueless to them.

[ball4life]

They definitely will not count the Canadian viewing audience. That will be from the Nielsen ratings, which is a tool to measure viewership for the purpose of costing advertisements. Even when we get the ESPN feed we have to watch Canadian commercials, so our eyeballs are valueless to them.

But wouldn't ESPN be compensated by Canadian networks for using their feed? That should cover the loss of ad revenues, no?

[rocwell]

On 2nd round Game 7:

"The audience peaked at 2.7 million, with 4.8 million Canadians watching at least some part of the game.

As impressive as that seems, it was actually even more incredible. According to Maple Leaf Sports and Entertainment, another 200,000 Canadians watched on ABC. So an average of 1.7 million watched the Raptors make their own history."

[DanH]

But wouldn't ESPN be compensated by Canadian networks for using their feed? That should cover the loss of ad revenues, no?

Yes, to some degree.

[Raptor Jesus]

Yes, to some degree.

I'm not sure we would. I mean I didn't check but if TSN/SportsNet are broadcast partners of the NBA then the feed is irrelevant. NBA sold us the rights to broadcast. And really our numbers shouldn't count to ESPN's or affect the ad buy. That said it absolutely affects the ad buys in Canada and sportsnet and tsn are selling at premium right now which is excellent for their return on the broadcast rights and imho proves that Basketball in Canada isn't solely a niche product. Which is exactly what OP was looking for.

We surpassed hockey and baseball viewership for whatever small window and proved its a viable avenue for advertisers to reach demographics

[DanH]

I'm not sure we would. I mean I didn't check but if TSN/SportsNet are broadcast partners of the NBA then the feed is irrelevant. NBA sold us the rights to broadcast. And really our numbers shouldn't count to ESPN's or affect the ad buy. That said it absolutely affects the ad buys in Canada and sportsnet and tsn are selling at premium right now which is excellent for their return on the broadcast rights and imho proves that Basketball in Canada isn't solely a niche product. Which is exactly what OP was looking for.

We surpassed hockey and baseball viewership for whatever small window and proved its a viable avenue for advertisers to reach demographics

Yeah, our numbers wouldn't affect the ad revenue at all. But if ESPN is being broadcast here, they are certainly receiving some form of payment for that, either from the provider or whichever channel showed their production.

[RNsteve]

Dude you dont know what your talking about. "Basketball is growing" is a myth? How do you explain the amount of canadian players being drafted these days? That can only happen because the pool of kids playing has grown like crazy.

"just wait till the raptors have a bad season, ppl will forget that raptors existed" lol thats a joke right? wait til the raptors have a bad season? Are you sure you werent born three years ago? For the most part the raptors have been one of the worst teams in the nba but have always had about 6-12th best attendance.

The Leafs never had to bail them out raptors never ever had financial difficulty the leafs bought them because they knew theyd grow and they didnt want to compete with another pro sport in the winter. The Leafs also bought them because they played hardball with the raptors when the raptors bought the land for the ACC. The raptors asked the leafs to share the ACC but leafs didnt want to. The leafs had a idiotic plan to build an arena behind the eaton center where best buy and the marriot hotel now sit. When they realized it wouldnt work they bought the raptors and the ACC which was almost completed by then. The leafs also changed the ACC arena plan by wiping out a few thousand cheap seats to make way for more expensive box seats (that pissed me off)

NHL in Toronto has lost its shine. Because less kids play the sport theres less Canadians playing. As mentioned hockey takes a lot of money and time. The goonism culture also decreased interest for parents. There were minor league incidents about twenty years ago where kids were having life threatening injuries because of the violence. Hockey parents were also acting like idiots and fighting that made a lot of headlines. Sure leaf fans "will go crazy" if they won the cup. Its the hockey capital of the world and they have been the laughing stock of the league for most of the past 50 dang years.

Re hockey in the US this is from 2 years ago and its not much different now.

"Meanwhile, the only NHL game to even register among the top-viewed cable programming was Saturday’s double-overtime thriller between the Columbus Blue Jackets and Pittsburgh Penguins. The game’s ratings numbers – a 0.3 rating with 850,000 viewers – rank it just behind an afternoon SpongeBob SquarePants episode and a late-night Full House rerun."

*slow clap*

[guyroch]

On 2nd round Game 7:

"The audience peaked at 2.7 million, with 4.8 million Canadians watching at least some part of the game.

As impressive as that seems, it was actually even more incredible. According to Maple Leaf Sports and Entertainment, another 200,000 Canadians watched on ABC. So an average of 1.7 million watched the Raptors make their own history."

How do the come up with these stats ? Do they take into effect all the fans watching the game outside the stadium ? Do they take into effect bars ? etc

[Letter N]

How do the come up with these stats ? Do they take into effect all the fans watching the game outside the stadium ? Do they take into effect bars ? etc

If it's the system we use it's based on a sample size that's extrapolated, similar to how political polling is done.

You have X amount of people in Canada with little devices that they wear that basically records data for what channel they are watching and how long they are watching. These people also fill out surveys to show what type of person they are (ex. White male, married, works a blue collar job and drinks beer once or twice a week) to show a representation of society at large.

It doesn't matter where they watch as the device picks up some sort of hidden audio on each channel to get the numbers. It's not exact numbers but theoretically they're close, though I have heard they do a shit job of representing minorities.

[Raptor Jesus]

Raps are 1 and 2, new record audiences and are starting to show a trend.

Here are the most-watched sports events on English-language television over the holiday weekend, according to Numeris overnight ratings:

1. NBA, Cavaliers at Raptors, Monday, TSN: 1,800,000

2. NBA, Cavaliers at Raptors, Saturday, Sportsnet: 1,430,000

An NBA game, going head-to-head with a Stanley Cup playoff game on the holiest hockey night of the week, drew more viewers than the match on ice. Not only that, but on the Victoria Day weekend, the best the NHL playoffs could muster not only finished behind basketball twice -- twice!! -- but also was beaten out by the world hockey championship final.

https://ca.sports.yahoo.com/blogs/eh...200054456.html

[sanyo]

I cant imagine last night's game held any viewers at all (I may have been the only person to watch the whole thing).

Ok just me... can anymore compile the records for the Raps when they play on TSN and Sportsnet?

I swear the record when they are on TSN is a lot better than Sportsnet.

I also think Sportsnet feed doesnt have that "Feel" for a playoff game like TSN, sound is not as loud and also Jack is just so much better than leo as an analyst and more loud -- some people dont like that but I do and makes for a more compelling game...

[rocwell]

TNT's coverage of Warriors/Thunder last night averaged a 7.6 HH rating -net's highest overnight of all-time for a Conference Finals Game 5

— TurnerSportsPR (@TurnerSportsPR) May 27, 2016

7.6 HH = ~11.4M people?

[MixxAOR]

The full Cavaliers/Raptors series averaged a 3.5 rating and 5.6 million viewers, ranking as the lowest rated and least-watched conference final since Spurs/Grizzlies in 2013 (3.1, 4.9M) and tied with 2007 as the lowest rated Eastern Conference Finals in a dozen years — since Pistons/Pacers on ESPN in 2004 (3.1). It was the first conference final since Spurs/Grizzlies in which no game hit a 4.0 rating.

As noted throughout the series, Cavaliers/Raptors was the first NBA conference final to involve a Canadian team. While Toronto is a large market, it does not count toward U.S. television ratings — making it less appealing for the networks than even the smallest U.S. markets. It was the second “final four” playoff series in the past year to feature a Canadian team, with last year’s Royals/Blue Jays MLB ALCS averaging a record-low 3.9 million viewers on FOX and Fox Sports 1 last October.

http://www.sportsmediawatch.com/2016...ewership-espn/

[golden]

http://www.sportsmediawatch.com/2016...ewership-espn/

The money shot....

While Toronto is a large market, it does not count toward U.S. television ratings — making it less appealing for the networks than even the smallest U.S. markets.

[MixxAOR]

The money shot....

if you believe in conspiracy theories you would use this as proof.